Beast is a famous brand in earphone ,which think highly of quality and fashion .beast is the first one who regard dr dre beats wireless earphone as the ornamentation .As I know ,there are many kinds of earohone in this brand ,such Studio ,Pro ,Beats Mixr Beats Executive,Solo 2,Beats Wireless.And now you can follow me ,I will tell you something about beast.
January 12, 2012, “Bloomberg Business Week” reported that Beats will not renew with the magic sound, the two sides will terminate the contract at the end of 2012 cooperation. Dr. Dre and Jimmy Iovine subsequently decided to manufacture the entire operation from manufacturing to R & D and to double its staff and about 300 employees. Magic sound can not help but start marketing their own high-quality sub beats studio wireless headphones, to meet their own market competition line. However, either Dre, Iovine, or Wood were faced with a high-level company, but Nani Wood explained in 2014:
I have no experience of production, but I have some experience from scratch … whenever we launch an album, it basically is like building a new business – there is a unique group of unique challenges And opportunities, and from which to try to find the path to the market.
In October 2012, Beats unveiled the first two of their own research and development products, “Beats Executive” headphones and “Beats Pill” wireless speakers, Iovine that their company needs to “control their own (company) fate” To continue to grow. Iovine also argues for other attempts to emulate their “celebrity endorsement business model”, which means that some of their competitors are poor engineers who have never been to the studio and that you can not put people’s names on beats headphones australia Do not know what is the sound. After they decided to convert Beats into an entity, the company’s revenue reached a billion dollar mark.